Born and raised in Beijing, He Ran has nurtured a love for travel, antique curiosities and ancient architecture. She studied at Beijing Tourism Institute under Professor Hong Hua, author of Scenic Spots & Culture of Beijing and Beijing Tour Guides, building a strong grounding in tourism.

With over 20 years of industry experience, she has travelled to more than 50 countries. She previously served at China International Travel Service, Tourism and Events Queensland and top OTAs in China, covering outbound tour operations, marketing and high-net-worth user growth.

She is passionate about culture, art and authentic travel, and specialises in discovering stories behind destinations. At Inrui Travel, she oversees brand building, user growth, HNW client events and CRM. She and her team create bespoke high-end journeys that value heartfelt experience over pure opulence.